파트너

Celebrus + Teradata

Teradata and Celebrus partner to unlock the full value of granular digital interaction data across the enterprise.

Celebrus streams clean, complete, real-time behavioral data directly into Teradata VantageCloud, Vantage, Vantage CX, and ClearScape Analytics within milliseconds. Teradata then links those interactions to unified customer identities, organizes cross-channel activity into structured sessions, and sequences events into complete end-to-end journeys — using ClearScape Analytics, nPath logic, and AI-driven analytics to transform digital activity into insight tied directly to business outcomes.

Together, Celebrus and Teradata provide the trusted data and trusted AI enterprises need to move from reactive reporting to proactive, intelligent engagement.

개요

Celebrus provides a real-time, first-party behavioral data foundation that captures 100% of consented customer interactions across web, mobile, and digital applications — without tagging and without latency. From the very first interaction, Celebrus builds persistent digital identity profiles across sessions, devices, and domains, delivering structured, AI-ready data in milliseconds.

Unlike traditional data solutions that rely on fragmented or batch-processed inputs, Celebrus captures complete behavioral journeys at the source — including clicks, scrolls, form fills, chatbot interactions, and inactivity. With built-in consent controls, single-tenant deployment options, and full data ownership, Celebrus is the trusted, compliant data foundation required for advanced analytics, machine learning, and real-time decisioning.
 

혜택

파트너십의 이점

Teradata’s capabilities are only as powerful as the data behind them. Celebrus ensures Teradata operates at its full potential by delivering complete, real-time behavioral data the moment interactions occur.

  • Complete Digital Visibility
    Capture every consented interaction across web, mobile, and digital channels — including anonymous and logged-out users.
  • Real-Time Insight and AI Activation
    Stream structured interaction data into Vantage within milliseconds to power personalization, fraud detection, and predictive modeling.
  • Persistent Identity Resolution
    Unify behavior across devices and sessions to create accurate, single-customer views for journey analytics.
  • Enhanced ClearScape Analytics Performance
    Fuel advanced analytics with granular data that connects customer paths directly to task effectiveness and business outcomes.
  • Fraud Prevention & Risk Mitigation
    Identify behavioral anomalies in real time and stream high-fidelity interaction data into Teradata to detect, prevent, and respond to fraud before losses occur.
  • Built-In Compliance & Data Control
    Maintain full ownership and governance with consent-aware capture embedded directly at the source.

Celebrus Related Resources

전문화

Celebrus Feed into Teradata Vantage

Celebrus feeds structured, individual-level online behavioral data from websites, social media and apps including mobile directly into the Teradata data warehouse every 60 seconds.

PRODUCT INTEROPERABILITY

Version Teradata Versions
All Vantage Analytics DB 17.xx
Vantage Analytics DB 16.20
VantageCloud Lake

 

Celebrus Feed into TeradataCloud Lake

PRODUCT INTEROPERABILITY

Version Teradata Versions
All VantageCloud Lake

 

Celebrus Feed into Teradata Vantage CX

Celebrus feeds individual-level online interaction and experience data into Teradata in real-time, i.e. within milliseconds, for use in website personalization and offer management.

PRODUCT INTEROPERABILITY

Version Teradata Versions
All NA

 

Celebrus Feed into Hadoop

Celebrus feeds structured, individual-level online behavioral data from websites, social media and apps including mobile directly into Hadoop every 60 seconds.

Celebrus Technologies 관련 리소스